You’ve Built Wealth. Now, Maximize What You Keep.
Discover how switching to Direct Mutual Funds could unlock higher returns
Common Myths - Regular Mutual Fund vs Direct Mutual Fund
Regular Plans Give Better Returns Because They’re Handled by Advisors.
Truth: Regular and Direct plans invest in the same underlying mutual fund. The only difference is cost. Regular plans have higher expense ratios because of embedded distributor commissions — reducing your actual return.
I’ll Lose Access to Advice if I Switch to Direct Plans.
Truth: You can still get expert guidance via SEBI-registered Investment Advisors (RIAs), who offer conflict-free advice for a transparent fee — unlike hidden commissions in Regular plans.
The Difference in Expense Ratio Is Too Small to Matter.
Truth: Even a 1% lower TER in Direct plans can mean ₹50 lakh–₹1 crore+ more over a 10–20 year horizon, especially on large portfolios. Compounding makes the impact substantial.
Direct Plans Are Only for DIY Investors with Time and Expertise.
Truth: While DIY is possible, many HNIs use PMS providers like Price Bridge who actively manage Direct Plans — combining low cost with professional oversight.
Switching from Regular to Direct Plans Is Complicated and Risky.
Truth: A well-managed PMS service can transition your portfolio smoothly without affecting your holdings or tax position. The risk isn’t in switching — it’s in staying overcharged.

Simplifying Finance with Personalized Solutions
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First Step Toward Building a Secure, Prosperous Financial Future

Why Choose Price Bridge
- SEBI-registered PMS
- Fiduciary approach (no commissions)
- Proven track record & transparency
Success Snapshot
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